Project components
COMPONENT 1 : Strengthening the competitiveness of companies
This component aims to support the growth and resilience of businesses by
capacity building (technical, managerial and technological)
Improving the business climate
Supply of inputs, equipment and production tools
COMPONENT 2: : Conquête des marchés par les entreprises
The aim of this component is to facilitate companies' access to national, sub-regional, regional and international markets and superstores by
opportunity and market studies
supporting visibility and sales efforts
helping companies to standardize and certify their products
COMPONENT 3 :Financial support for companies
This component aims to facilitate SME access to appropriate financial products and services, through the following means
Financial education and the digitization of financial products and services
Setting up a mechanism for awarding grants to startups and innovative companies run by women and young people
Setting up agreements with financial partners (banks and selected microfinance institutions) to provide subsidized lines of credit to very small, small and medium-sized enterprises.
Information sheet on project components
COMPONENT 1 Strengthening the competitiveness of companies
Instruments :
Strengthening the production base of target companies through the Productivity Support Scheme (DAP)
Capacity-building for local business clusters and incubators, by upgrading the SME support ecosystem.
Awareness-raising and support from administrative authorities, including at local level, to improve the business climate for SMEs
A tool for boosting the SME support ecosystem:
Be a local or national business group recognized by the relevant authorities (business associations, inter-professions, incubators, cooperatives).
an instrument for improving the business climate in favor of SMEs: To be a CTD that :
Belongs to the project's target regions
Is dynamic in terms of SME activity in the project's target sectors
Helping vulnerable structural SMEs
Contribute to the development of agricultural value chains
Benefit CTDs with a strong propensity for intercommunality
In which other projects are being implemented and with which synergies are possible
Conditions of access to the Productivity Support Scheme
Be a formal Cameroonian VSE or PE, whose place of production is in the Project's target regions, and which operates in the agriculture, livestock, fishing and aquaculture, and agri-food processing sectors;
Be a digital start-up, in its post-incubation phase, with a validated product
Applications must be submitted online or at the OSSP-CMR headquarters building by the deadlines specified in the calls for applications.
COMPONENT 2: Conquering corporate markets
Objectives :
Identify constraints to market access for beneficiary companies;
Implement an integrated action plan to help companies overcome these constraints, in particular by improving
compliance with standards and access to public procurement ;
Produce and distribute market studies for SMEs in priority target sectors, with a view to improving knowledge of the industries in which these companies operate, facilitating their positioning and seizing new market opportunities;
Develop and implement innovative and digital means to facilitate the sale of company products;
Refine the eligibility criteria for companies benefiting from certain Project support measures;
Assist the PMU National Coordinator in the design, development and implementation of any other activities relating to the diagnosis and strengthening of market access for Project beneficiary companies.
Criteria for selecting targets
TPPME in the agricultural and agro-industrial sector, innovative start-ups with a special focus on women and young entrepreneurs
Belong to the project's area of intervention
Products of proven quality
Use local raw materials
COMPONENT 3 Financial support for companies
The “financial support for businesses” component aims to improve SMEs' access to appropriate financial products and services. To this end, three financing mechanisms have been set up for the project's target beneficiaries.
- Mechanism for granting subsidized credit lines by banks
Financial partners: Local banks
Beneficiaries: Small and medium-sized enterprises
Maximum credit amount: FCFA fifty (50) million
2. Mechanism for granting subsidized credit lines by microfinance institutions
Financial partners: Microfinance institutions
Maximum credit amount: FCFA eight (08) million
Beneficiaries: Very small businesses
3. Mechanism for granting subsidies by microfinance institutions
Financial partners: UNDP, Microfinance institutions
Maximum credit amount: FCFA eight (08) million
Beneficiaries: Start-ups and innovative companies run by women and young people